CRM (customer relationship management) software can be a valuable tool. But do self published authors really need it? I discuss what a CRM system does and why most authors don't need it.

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Apple Podcasts is now on Alexa! If you love listening to content on your Alexa device, but have been frustrated by not being able to listen to your favorite Apple Podcasts (including The Heidi Thorne Show), here's good news. There's an Apple Podcasts Alexa skill! More info:


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