2020 Review: My Self Publishing Stats and Insights | Episode 177

Was 2020 as challenging for you as it was for me? I share my stats, the good and the bad, from the crazy year that was 2020. I also share some things I've learned about growing my YouTube channel. And I discuss why social media may not be working as well as it used to for you.

YouTube video: https://youtu.be/W9tZtbqBmvQ

Timestamp show notes:

0:23 My 2020 blog stats

2:07 Why social media isn't driving a lot of traffic to my blog

2:57 My podcast stats

3:11 Analysis of my YouTube traffic, and tips for analyzing yours

5:29 Tips for boosting visibility and accessibility of your YouTube videos

7:37 My 2020 sales results and how the pandemic impacted book sales

10:50 Self publishing training opportunities for you on Udemy

12:58 How to connect with Heidi

Udemy course, How to Self Publish an Audio Book https://www.udemy.com/course/how-to-self-publish-an-audio-book/?referralCode=75A2310A555CB12AFE4C

Udemy course, How to Sell Your Self Published Book on Amazon https://www.udemy.com/course/how-to-sell-your-self-published-book-on-amazon/?referralCode=CC4046D09C80264BC0BE


Are Collaboration or Affiliate Marketing Deals Right for You? | Episode 176

Though it may seem to be an easy way to make some extra cash, when I receive collaboration or affiliate marketing deal offers, I ignore most of them. Some of them just aren't legit. Others just want too much. And some are just not a good fit. But how can you determine which are good for you or not? I share questions you need to ask yourself when considering these offers.

Blog: How to Evaluate Collaboration and Affiliate Marketing Offers http://hub.me/ao2Qo

YouTube video: https://youtu.be/gRpMaUzYuEI

Timestamp video (click on timestamp to view segment on YouTube):

1:03 What is a collaboration or affiliate marketing deal?

2:57 Is this offer aligned with your brand?

4:12 Could you be authentic promoting this product or sponsor?

5:31 What do you get? What do they want? Is it enough?

9:29 FTC and disclosure requirements

11:08 How to connect with Heidi


KDP, Author Central & Amazon Marketing Services Updates 2021 | Episode 175

I review some exciting recent changes to Kindle Direct Publishing (KDP), Author Central, and the Amazon Marketing Services (AMS) platforms as we head into 2021.

YouTube video: https://youtu.be/zDRK7KHKiDA

Timestamp show notes (click on timestamp to view segment on YouTube):

0:34 Updates to new KDP Reports Beta interface

2:46 New Amazon Author Central interface

3:35 New Customer Reviews reporting on Author Central

4:34 New Sponsored Brands ads on AMS

6:26 New Kindle Unlimited KENP Reads & Estimated Royalties tracking in AMS

7:51 Why you shouldn't be discouraged with your 2020 book income

8:41 How to connect with Heidi

Check out my Udemy courses to level up your self publishing game in 2021:

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