They sound like a self published author's dream! Low content books can be an alternative self publishing profit center that provide additional value for your readers, too. Find out what low content books are in this episode.

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Blog: What are Low Content Books?


I often get inquiries that ask,"My friend (or family member) just wrote a book. What should they do next?" Whether these folks are truly asking for a friend, or "just asking for a friend" because they don't want to tell me about their own plans, they're asking a loaded question! So in this episode, I share a quick overview of the two primary publishing paths, traditional and self publishing.

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Blog: You Just Wrote a Book. Now What?

Discount links for my Udemy courses for self publishing:

How to Self Publish a Nonfiction Kindle eBook Like a Pro or use Promo Code PODCAST

How to Sell Your Self Published Book on Amazon or use Promo Code PODCAST


The debate continues! Which is better? Kindle Direct Publishing (KDP) or IngramSpark? Both have merits. But I rant on the concerns about them that may be non-issues for most self published authors.

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Blog: Kindle Direct Publishing versus IngramSpark: What You Need to Know

When self published authors complain about the quality of their print on demand (POD) books that they get on KDP, do they really know what they're talking about? As someone who has worked in the publishing and printing realm for years, I discuss setting realistic expectations for your book. See the links below for more reading on the topic.

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Blog Posts on POD and printing:

Types of Book Binding (with explanation of POD) 

Kindle Direct Publishing Print Quality Concerns for Self Published Books 


My new book, Understanding Your Creativity: Discover the Internal and External Factors that Affect Your Creative Life, is available now in print, Kindle eBook, and audio book on Amazon, Audible, and Apple Books. I hope you'll check it out. Thank you for your support!




Do readers really judge a book by its cover these days? I contend they don't. I explain why in this rant on self published authors' obsession with book cover design.

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What if you sell your books off Amazon on either your own website or at events and expos? Should you pursue getting unverified purchase book reviews from them? I discuss these reviews in this episode.

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"But they said they bought my book!" That's a common lament from first-time self published authors. If you didn't sell it to them directly, how do you know if your family and friends actually bought your book? I explain book sales reporting and customer review issues for off-Amazon sales. I also discuss why sales of your book to your family and friends can be the worst sales.

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Check out my Udemy course on Amazon book sales...

How to Sell Your Self Published Book on Amazon (Discounted! Or use Promo Code PODCAST)

For additional reading...

The Problem with Convenience and Pity Buys



I've been using email marketing since 2005. I discuss why email marketing isn't the powerhouse tool it used to be, along with what to do now in this new marketing era.

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More resources on email marketing from my blog:


Wanna know why your book might not appeal to your target audience? I discuss why by sharing a story about my recent visit to a science lab. I also offer some tips for figuring out if your book is appropriate for your intended reader.

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