The Heidi Thorne Show

You’re Doing Niche Marketing Wrong | Episode 270

November 1, 2022

I see authors and low content book creators forging ahead full steam to write or design their books before they decide on the niche markets their books will serve and what those markets could want and need. This is totally backwards if you’re hoping to make sales. I explain why.

Blog: You're Doing Niche Marketing Wrong for Your Books

YouTube video:

Timestamp show notes (click on timestamp to view segment on YouTube):

0:15 Putting the niche marketing cart before the horse

1:32 Why doing niche marketing wrong will cost you money

2:44 Niche down, but not too far

4:56 How to connect with Heidi

You can also listen to The Heidi Thorne Show on your favorite podcast apps including Apple Podcasts, Spotify, Podbean, Pandora, Google Podcasts, Stitcher, Amazon Music, or Amazon TuneIn Radio. This is Episode 270.