Are people reading more or less? And what book format (print, eBook, or audio book) do they prefer? I think you'll be surprised, even a bit concerned, about the research I report on in this video. But I do offer a way to future proof your self publishing efforts.
YouTube video: https://youtu.be/3BVBhpMzGTc
Timestamp show notes (click on timestamp to view segment on YouTube):
0:25 Growth in audio books
1:35 Audio books are gaining ground on eBooks
2:28 Print books are still strong
3:22 Book reading overall is falling
3:47 Books aren't books, they're content
Link to my Udemy course, "How to Self Publish an Audio Book." NOTE: Discount mentioned in video has expired.