The Heidi Thorne Show

S.M.A.R.T. Goals for Authors | Episode 242

April 19, 2022

I have to confess that I struggle constantly with the concept of goals. Yes, I’ve worked with coaches. I’ve read extensively in business and leadership literature on the topic. Tried all the tips and tricks. Yet, I just find myself consistently resisting officially setting goals. One of the often suggested panaceas for people like me is S.M.A.R.T. goals. While the structure is sound theoretically, it often has its flaws in practice. Let’s see how authors get goals wrong.

Blog: S.M.A.R.T. Goals for Self Published Authors

YouTube video:

Timestamp show notes (click on timestamp to view segment on YouTube):

0:16 My goal setting confession

0:51 What are S.M.A.R.T. goals?

1:50 Specific

2:23 Measurable

3:55 Achievable

5:22 Relevant

8:00 Time-bound

8:50 Why S.M.A.R.T.R.R. goals are smarter

10:11 How to connect with Heidi

You can also listen to The Heidi Thorne Show on your favorite podcast apps including Apple Podcasts, Spotify, Podbean, Pandora, Google Podcasts, Stitcher, Amazon Music, or Amazon TuneIn Radio. This is Episode 242.