Archive for the 'Blogging and Podcasting' Category

Marketing a podcast can be challenging. In this episode I discuss ways to make your podcast more search friendly and memorable. Plus, I introduce the video podcast edition of my show.

Link to watch the video version of this episode on YouTube: https://youtu.be/FUCRI8DUQUA

Watch the Podcast LIVE!

Beginning Tuesday, September 25, 2018, the podcast will first be broadcast on Facebook Live on Tuesdays at 10:00 a.m. Central Time (US) on Heidi Thorne's Facebook Page (@HeidiThorneCommunications). Like the Page to get pre-show announcements on each week's topic. It will then be rebroadcast on iTunes, Stitcher, Podbean (audio) and YouTube (video).

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Amazon Alexa smart speaker devices have a whopping share of the market. So podcasters are sure to want their shows playing there. But it’s not as easy as it is for Apple HomePod. In this episode, I share what I’ve discovered about playing podcasts on smart speakers. Plus, I share an update on my audio book project and what I’ve discovered about the process.

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Have you ever been surprised at what resonates with your readers? I discuss what to do with these results.

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Even though most podcasts are in the 30 to 60 minute range, mine are relatively short... on purpose. See why they are and what to consider when planning for your podcast broadcast.

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Not what you might think! I talk about how I’m approaching my podcast production for both practical reasons and trends.

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Confused about podcasting hosting and distribution? I explain the basics, with tips for choosing platforms that are right for you.

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Costs and challenges of starting a podcast for authors, small businesses and solopreneurs.

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Guest Blogging Tips

Tips for scoring guest blogging opportunities, as well as qualifications needed and understanding expectations for all involved.

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Tougher than the decision to open a blog is deciding whether to close one. In this episode, blogger and author, Dr. Heidi Thorne, MBA/DBA, shares her experience with closing a blog and offers thought provoking questions for those making this important decision.

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