Archive for April 2020

Though most readers read both fiction and nonfiction, each genre is a very different reading experience. So does each genre discover books differently, too? Find out in today's episode which continues discussion on the Book Discovery Survey 2020.

YouTube video: https://youtu.be/akoCfTWWSKI

Did you miss the overall results of the Book Discovery Survey? Listen or watch now!

 

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The results of the 2020 Book Discovery Survey are in! Find out how real book readers really discover books (like yours) to read. You might be surprised.

YouTube video: https://youtu.be/h0FQqzjqxZU

If you're not already receiving my email newsletter, subscribe at https://heidithorne.com/network/ and get a FREE summary report of the Book Discovery Survey results. (Note: If you're already receiving my emails, you will receive a link to download the report. So watch your email!)

 

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We all know of book titles that have almost become household names such as "Rich Dad, Poor Dad," and "The E-Myth." But is that really effective for book marketing? I discuss the value and challenges of branded titles for self published nonfiction books, and why descriptive titles might work better.

YouTube video: https://youtu.be/e1y152Kcjb4

Blog: How to Choose a Good Book Title When Self Publishing Nonfiction

 

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I've loved using Amazon Marketing Services (AMS) ads on Amazon for my self published books, but maybe not so much now. I explain what's happening with the AMS advertising platform now and how it impacts your campaigns for promoting your self published books.

YouTube video: https://youtu.be/eNYwxkh-FHw

Blog:

Udemy Course: How to Sell Your Self Published Book on Amazon

 

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