Archive for November 2019

Amazon 4-Star Store First Impressions | Episode 117

Posted in Self Publishing, Sales and Marketing on Nov 26th, 2019

So what is an Amazon 4-Star Store? Does it mean anything for self published authors? I share my first impressions of the Amazon 4-Star Store in Oakbrook Center in the Chicago area.

YouTube video: https://youtu.be/7Q19l4O9wIM

Timestamp show notes (click timestamp to view segment on YouTube):

0:10 My visit to the Amazon 4-Star Store, Oak Brook, IL

2:17 Why 4-Star Store?

3:07 Why your self published book won't be in this store

4:35 Why I wasn't impressed with this Amazon 4-Star Store

4:55 Did Amazon locate here because of other tech stores?

 

Read Full Post »

Avoid these Self Publishing Scams | Episode 116

Posted in Self Publishing on Nov 19th, 2019

I answer a blog reader question about being contacted by a company who said her book had traditional publishing potential. Legit or a scam?

YouTube video: https://youtu.be/g-lBdZUOS38

Timestamp show notes (click on timestamp to view segment on YouTube):

0:11 The too-good-to-be-true phone call

0:57 Self published books may be eligible for a book deal, but unlikely to get one

2:18 Authors that do interest traditional publishers

3:11 What these suspect callers really want

5:29 Why you should be wary of these callers

For further reading https://toughnickel.com/self-employment/Self-Publishing-Scams-and-How-to-Spot-Them

 

Read Full Post »

Facebook Ads vs. Amazon Ads for Books? | Episode 115

Posted in Self Publishing, Sales and Marketing on Nov 12th, 2019

Are Facebook ads or ads on Amazon better for books? I share my experience with both.

YouTube video: https://youtu.be/UjEdJrcg_lk

Timestamp show notes (click on timestamp to view segment on YouTube):

0:31 When should you use Facebook ads or Amazon ads?

1:15 Why Facebook ads don't work for book ads

4:32 Why I prefer Amazon ads for books

7:24 Why Amazon ad performance for books is slipping

10:00 Amazon ads are difficult to scale

Read Full Post »

Should You Worry About Your Book Idea Being Stolen? | Episode 114

Posted in Self Publishing on Nov 5th, 2019

Self published authors may be overly concerned about their book ideas getting stolen. I address these concerns... and what you should be more concerned about.

YouTube video: https://youtu.be/E7hv-e-40sg

Timestamp show notes (click on timestamp to view segment on YouTube):

0:11 Author concerns about their book ideas being stolen

0:36 Book ideas are not copyrightable

2:14 Biggest problem with book ideas

3:05 Your book idea isn't original

3:58 What differentiates your book idea

6:06 Why self published books probably won't be counterfeited

 

Read Full Post »