Archive for May 2019

Are you embarrassed by your previous books and just want a do-over on them? Should you rewrite your old books? What happens to the old editions on Amazon? I discuss it all in this episode.

YouTube video: https://youtu.be/rVrE8me3hVk

Timestamp show notes (click on timestamp to view segment on YouTube):

1:05 How unpublishing your book works on KDP (Kindle Direct Publishing)

3:17 When you should upload a new book manuscript to KDP

4:17 When is an updated manuscript actually a new edition?

6:01 Why new editions are common with nonfiction

6:49 Do you lose reviews and ratings for the previous edition when you offer a new edition?

8:03 How to create something new from your previous editions

8:52 Is embarrassment driving you to create a new edition?

Blog: Blog: Should You Unpublish and Republish Your Old Self Published Books? http://hub.me/amMpq

 

 

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Authors can often be tempted to create a separate website for their books. Seems cheap and easy to do until... well, I explain in this episode.

YouTube video: https://youtu.be/S91mnrSGW6E

Timestamp show notes (click on timestamp to view segment on YouTube):

0:29 Does your book need a separate webpage, website, or Facebook page?

1:57 The real cost of setting up a separate web presence for your book

6:24 What do big name authors do for their books?

7:04 Get your free Amazon author page on Author Central

Blog:

Should You Set Up a Book Page on Your Website? http://hub.me/amkDQ

Should You Buy a Domain Name for Your Book Title? http://hub.me/ajd3k

 

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Swag, which is slang for imprinted promotional products and merchandise, can be very effective for marketing. But when it comes to self published books, it can be a huge money waster. I explain why in this episode.

YouTube video: https://youtu.be/i6IR1I16KMM

Timestamp show notes (click timestamp to view segment on YouTube):

0:25 What is swag?

1:38 Why promotional products ads are deceiving

4:17 How would you send swag to your readers?

5:54 You don't make enough to justify buying promotional products for your books

7:51 Why it's illogical to reward readers with promotional products

9:18 My book, SWAG: How to Choose and Use Promotional Products for Marketing Your Business

Read these tips on my blog: https://toughnickel.com/self-employment/Book-Promotions-Using-Swag-What-You-Need-to-Know

Listen to a FREE sample of my audio book, SWAG: How to Choose and Use Promotional Products for Marketing Your Business, on Audible: https://www.audible.com/pd/B07FXZ2DDQ/?source_code=AUDFPWS0223189MWT-BK-ACX0-123241&ref=acx_bty_BK_ACX0_123241_rh_us

Or get SWAG on Amazon in print or eBook at: https://www.amazon.com/dp/B00J1RP5H6

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I've never used a book launch team, and don't recommend them for self published authors. Not only do they dance on the edge of Amazon policy violations and ethics, they could impact your early book sales, too. I rant on why in this episode. Got an opinion? Connect with me on Twitter (@heidithorne).

YouTube video: https://youtu.be/0Cxp93R5mcc

Timestamp show notes (click timestamp to view segment on YouTube):

0:11 What is a book launch team?

1:33 Why book launch teams may violate Amazon policy

2:41 Book launch teams use the guilt factor

3:44 Book launch teams are not beta readers

4:08 Gaming the system with book launch teams

6:35 Most unethical use of a book launch team

7:22 How book launch teams hurt your book sales

8:25 Problems with sending PDFs to reviewers

10:07 Alternatives to book launch teams

13:54 New audio book, Blogging for Money

If you'd rather read my rant, here ya go: https://toughnickel.com/self-employment/Book-Launch-Teams-Why-I-Dont-Recommend-Them-for-Self-Publishing

And here's the link to listen to a FREE sample of my new audio book on Audible, Blogging for Money: Myths and Mistakes to Avoid When Writing a Blog for Profithttps://www.audible.com/pd/B07R43RXQK/?source_code=AUDFPWS0223189MWT-BK-ACX0-149948&ref=acx_bty_BK_ACX0_149948_rh_us

You can also get the new audio book on Amazon and iTunes Audio Books.

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