Quick informational episode about the GDPR regulations that go into effect May 25, 2018. This WILL affect email marketing for the future!

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Confused about podcasting hosting and distribution? I explain the basics, with tips for choosing platforms that are right for you.

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I rant about the problems caused by self published authors quoting too much when writing their self published books.

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Heidi rants about manipulated and manufactured "best seller" statuses that self publised authors use to pump up their egos... but not necessarily their sales.

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Costs and challenges of starting a podcast for authors, small businesses and solopreneurs.

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Want to build some good karma for your books? I explain how to do that with book reviews.

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Bookstore sales were reported to be down for January 2018. In this episode, Heidi explains how (and if) that affects self published authors.

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Online courses are a hot consulting and marketing trend! But are they right for your business? In this episode, Dr. Heidi Thorne, MBA/DBA, discusses the pros and cons of creating online courses for coaching and consulting practices.

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Guest Blogging Tips

Tips for scoring guest blogging opportunities, as well as qualifications needed and understanding expectations for all involved.

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Having an elevator pitch--also known as an elevator speech, networking commercial or 60-second--can be helpful in making connections and sales at in-person events. In this episode, Dr. Heidi Thorne, MBA/DBA, discusses the elements that go into an elevator pitch, how many words you should use and how to make it an effective marketing tool.

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